Become the top employer on campus.

The Campus Recruiting Forum is the most relevant professional development program for those involved in attracting, engaging, hiring or retaining young talent.

Learn best practices from other organizations, discover new approaches, and engage with leading experts in campus recruiting.

Designed to improve the success of anyone involved in hiring students and new grads from college campuses, the Campus Recruiting Forum is the professional development program to attend.

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2 Programs, 2 Days: Build Your Own Learning Plan

Register for one or two days of learning and development and you’ll be ready to make your organization a top employer on campus!

Every recruiter should attend the Fundamentals of Campus Recruiting Certificate Program at least once and then return annually for the Trends & Best Practices program which is completely new each year.

Recommended for those with less than 6 years experience on campus, The Fundamentals of Campus Recruiting Certificate Program provides everything a campus recruiter needs to know to develop a successful and truly strategic campus recruiting program.

The following day, recruiters of all experience levels can learn some of the latest Trends & Best Practices with this entirely new program for 2020. Whether it’s your first time, or you’ve attended many times before, you are certain to learn many new proven strategies and tactics.


2 Programs, 2 Days: Build Your Own Learning Plan

Register for one or two days of learning and development and you’ll be ready to make your organization a top employer on campus!

Every recruiter should attend the Fundamentals of Campus Recruiting Certificate Program at least once and then return annually for the Trends & Best Practices program which is completely new each year.

Recommended for those with less than 6 years experience on campus, The Fundamentals of Campus Recruiting Certificate Program provides everything a campus recruiter needs to know to develop a successful and truly strategic campus recruiting program.

The following day, recruiters of all experience levels can learn some of the latest Trends & Best Practices with this entirely new program for 2020. Whether it’s your first time, or you’ve attended many times before, you are certain to learn many new proven strategies and tactics.


Day 1: The Fundamentals of Campus Recruiting

The Fundamentals of Campus Recruiting is Canada’s only comprehensive training program for professionals wishing to increase their expertise and advance their careers in campus recruiting.

The program provides tools to take a more strategic approach to developing a high impact student recruitment program. Topics include developing a focused strategy, employer branding, building a presence on campus, internship program best practices, successful on-boarding, and more.

Participants form a cohort network to support their development while acquiring an important qualification to advance their career in recruitment.

All participants will receive a Certificate of Completion at the end of the program.

Register Now!

Day 2: Campus Recruiting Trends & Best Practices

Trends & Best Practices is the “core program” of the Campus Recruiting Forum. It features presentations by experienced campus recruiters, researchers, campus career professionals, and other experts. A wide range of best practices will be discussed and participants are encouraged to ask questions and share their experiences to ensure their specific challenges are explored.

This day is for everyone involved in hiring students from college campuses regardless of experience level. This includes individuals involved in human resources and talent management strategy, campus recruiters, and front-line hiring managers.

Register your whole campus team for The Trends & Best Practices and you’ll come away with specific tactics and strategies to build a stronger talent pipeline and attract the best on campus.

Register Now!


2019 Speakers (2020 Speakers TBA soon)

Presenters for the 2020 programs will be announced in February

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Testimonials

Trina Paquin
"Good mix of content, opportunity to learn from others, and get a better sense of what is happening in the market."

Trina Paquin
Manager, Talent Acquisition & University Relations
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CGI
Ashley Ellerbeck
"Fantastic conference! Edgy, relevant, strategic. The Campus Recruiting Forum provided tools and tactics that will change the way we recruit."

Ashley Ellerbeck
Talent Acquisition Specialist
-
Canfor
Emma Paul
"It was an incredible opportunity to attend the Fundamentals of Campus Recruiting. It helped us to develop “outside the box” thinking, network with other campus recruiters, and develop innovative ideas. I would recommend this for anyone involved in campus recruiting!"

Emma Paul
HR Specialist RPR, Talent Acquisition
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Bruce Power
Natasha Cotz
"I found the Campus Recruiting Forum completely exposed me to new forms of thinking regarding recruitment and selection strategies. I can’t wait to implement some of the great ideas I got from all the great industry leaders who presented."

Natasha Cotz
Senior Talent Acquisition Specialist
-
ecobee

View More Testimonials

Sample 2019 U.S.A. Schedules (2020 Schedules TBA soon)

Canadian schedules for 2020 will follow a similar structure and be announced in early March.

  • Day 1 (Both Cities)


  • How campus recruiting differs from other recruiting; major processes and timelines; and, key relationships.

  • Determining the core purpose of campus recruitment for your organization and priorities for success.

  • Selecting a manageable quantity; metrics to track; reasons for selection; corporate-school relations.

  • Developing and managing good relationships with career and internship offices; info sessions, career fairs, student clubs, faculty relations, special events, workshops; and, ambassadors.

  • What is an EVP; how and why to develop your EVP; campus EVP vs general EVP; What is a brand; communicating brand; and, campus media.

  • Description TBA.

  • Researching and compiling evidence to support investment in student and graduate hiring.

  • Fundamentals of internship programs; strategic use; keys to success.

  • Developing your network; helpful resources; discovering best practices.

  • Day 2 (Austin, TX)


  • Mary Scott will present the findings of the just-released campus-based study 'Revisiting High Touch/High Tech: What Students Value – and Why’'. Topics include: the value of current recruitment practices, tools and techniques; the impact of recruitment execution, both high touch and high tech; and the factors that influence students' perceptions of employer authenticity. Quantitative and qualitative data will be presented to document what students value [and don't] - and WHY - during their job search experience.

  • After experiencing branding challenges, National Instruments decided to focus on the most important aspect of recruiting: the front-line team members who represent the brand on campus. Any organization with a lean recruiting team has to leverage the time and strengths of managers across the lines of business to get involved on campus. As research shows, students want to talk to the “real people” they’ll be working with; but this puts your brand in the hands of people who aren’t fully immersed in campus recruiting.

    Come learn how National Instruments developed and implemented a universal training program to ensure their representatives on campus were the best possible brand ambassadors to help attract the right talent right now. Hear what worked and what had to be improved; join the discussion; and take some new ideas back to your organization.

  • There is limited room in students' minds for a seemingly unlimited number of employer brands and opportunities.

    As the student recruitment marketplace continues to tighten, which strategies will prove most effective for differentiating your brand and making more impactful connections with students in the 2020s?

    This workshop will be a facilitated discussion among all the participants and presenters around 10 key success factors. Strategies discussed will include the development of elite leadership programs; optimizing campus events; focusing on engagement over retention; and making your brand (any brand) famous.

  • With shifts in the economy, new technologies and changing student attitudes, the campus recruitment landscape is always shifting. How are employers adapting in order to position themselves to attract and hire the best?

    This panel of front-line experts from campus career centers have witnessed both the best practices and the biggest mistakes of employers for many years. They will share their thoughts and engage you in the discussion on the changing marketplace while making recommendations for hiring effectively on campus.

    Questions that will be addressed include:

    - How has the campus recruitment landscape changed, and what’s next?
    - What is the most effective ways to build awareness and brand on campus?
    - What mistakes have employers made that others can learn from?
    - What are some recent best practices you’ve seen by employers on campus?

    Join the discussion and be sure to get your questions addressed.

  • Details TBA.

  • As the competition for talent has intensifies, internship programs have become an increasingly important component of almost every organizations’ talent acquisition and development strategy.

    But how much companies benefit from internship programs varies widely from organization to organization. Many variables can affect the value of the work your interns do and the quality of their experience with your organization. And all of these factors will affect your employer brand and influence your conversion rates into new hires.

    Join C.J. Harris in this interactive workshop as she takes you through some best practices for getting the most out of your internship programs. These will include key strategies for running an effective orientation, enhancing the intern experience (including performance evaluations, facilitating networking, intern engagement, etc.), and managing offers & improving acceptance rates.

  • Day 2 (Chicago, IL)


  • Mary Scott will present the findings of the just-released campus-based study 'Revisiting High Touch/High Tech: What Students Value – and Why’'. Topics include: the value of current recruitment practices, tools and techniques; the impact of recruitment execution, both high touch and high tech; and the factors that influence students' perceptions of employer authenticity. Quantitative and qualitative data will be presented to document what students value [and don't] - and WHY - during their job search experience.

  • Investing in Campus Talent with the Unexpected Professor Podcast Series: A unique and differentiated learning and development opportunity

    At PepsiCo, we believe in the importance of tapping into the diverse thinking and perspectives of unexpected sources. In fact, it’s something we do every day to spur innovation, create new products, and build employee skills. We shared this unique approach with campus talent through our Unexpected Professor podcast! We chose skills that will propel students forward in education and career such as: becoming a great collaborator, honing your time-management skills and mastering the first impression. We partnered with unexpected, yet undeniable, "professors." These thought leaders discuss best practices, strategies, and approaches for specific topics, using their insight to create lessons students can use & apply in the "real world."

  • From offer deadlines and virtual interviewing to info sessions and interaction with recruiters, students have provided clear clues on what influences their "make or break" decisions about employers. For many candidates, there is only once chance to get it right. Hear about a Top 10 list of behaviors that cause the Rise and Fall of preferred employers among top students.

  • There is limited room in students' minds for a seemingly unlimited number of employer brands and opportunities.

    As the student recruitment marketplace continues to tighten, which strategies will prove most effective for differentiating your brand and making more impactful connections with students in the 2020s?

    This workshop will be a facilitated discussion among all the participants and presenters around 10 key success factors. Strategies discussed will include the development of elite leadership programs; optimizing campus events; focusing on engagement over retention; and making your brand (any brand) famous.

  • Engage…Engage…Engage, the critical component to any impactful presentation. Come learn with KPMG the tips and tricks on how to engage your audience to have them inspired and captivated from start to finish!

Montreal Venue


Henry F. Hall Building
Concordia University
1455 de Maisonneuve West
Montreal, QC H3G 1M8

Get Maps & Direction

Waterloo Venue

Career Development Centre
Wilfrid Laurier University
192 King St North
Waterloo, ON N2J 2Y7

Get Maps & Direction

Past Attendees

The following are some of the organizations that have attended past Campus Recruiting Forums

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